Watch: We talk digital marketing with Business Focus

Our Director, Sue Keogh, was invited onto Cambridge TV's Business Focus show this month to share essential tips on digital marketing.

She talks to presenter Alina Trabbatoni about how she founded Sookio, and offers advice to businesses of all shapes and sizes about creating quality content and using digital marketing effectively to connect with target customers.

What does she suggest should be your core strategy?

And what's the difference between quality content and sausages?