Test for success! Finetune your digital marketing to (really) spread your message

We shared the secrets to effective campaigns at Digital Leaders Week 2022.

Perfect your LinkedIn profile and transform your career

Want to get results from LinkedIn? Take our new Sookio School course and learn essential tips on improving your profile

newsSue KeoghJanuary 11, 2021social media, training, marketing campaigns, marketing, strategy, covid-19Comment

Founder insights: What I learned from running a marketing agency in the middle of a pandemic

1 new role. 24 webinars. 125 videos. It’s been quite a year.

newsSue KeoghDecember 23, 2020social media, training, marketing campaigns, marketing, strategy, covid-19Comment

Seasonal content: It’s that most pun-derful time of the year

You want to include seasonal references in your campaigns, but how do you do it without making today's marketing savvy consumer cringe?

social media, web contentRory StoboDecember 3, 2019marketing, social media, festive, christmas, john lewis, marks and spencer, pringles, hellmansComment

How to use TikTok for business

Find out how you can get creative with your marketing by using TikTok for your business!

6 ways to hashtag like the experts on Twitter

How should you use hashtags on Twitter? Our six expert tips will help get you noticed!

social media, learning, strategy, eventsMarisa Crimlis-BrownMarch 28, 2019hashtag, social media, twitterComment

Stand out from the crowd: The best ways to use Twitter to reach your customers

Twitter can be an important business tool, but are you using it to the best of your ability? Never fear, we’re here to help.

sookio school, social mediaMarisa Crimlis-BrownMarch 18, 2019twitter, twitter strategy, sookio school, social media, hootsuite, buffer, salesComment

#ad or #spon? A simple guide to the rules of influencer marketing

Influencer marketing is one of the biggest trends in our industry in recent years. But how can you make sure your brand stays on the right side of the law?

Synthwave, sketches and schooling, what's inspiring us?

From podcasts to influencers and galleries to digital courses, here's what's inspired the Sookio team this year. How about you?

How has football changed the game on social media?

How have social media platforms changed the way millions of football fans connect with each other and feel about their club?

social media, strategyFrankie WeaverNovember 13, 2018football, social media, strategy, facebook, twitter, communicationComment

How to make video an essential part of your marketing strategy

With 76% of marketers saying video content has increased sales of their product or service, it’s no wonder the demand for video is growing.

What can [pop culture reference] teach us about better copywriting?

Phwoar! Can you believe that [pop culture reference] is happening? It’s the latest [film/tv show/song/meme] to sweep the internet, and since we’ve got our finger very much on the pulse here at Sookio, we figured it was ripe for some delicious, steamy content!

copywritingRory StoboJuly 17, 2018copywriting, tips, writing tips, marketing, content marketing, pop culture, digital agency, social mediaComment

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