Digital Marketing
for Healthcare
Marketing for the healthcare business treads a fine line between being accurate enough to satisfy high compliance standards and compelling enough to entice customers.
From the charity sector to cutting-edge research, we help big players in healthcare strike the right chord and market themselves responsibly.
Copywriting | Express complex medical concepts with clarity across all digital and printed media. We produce SEO-focused web copy that drives traffic, case studies and whitepapers that showcase your work, and everything in between.
Social media | The medical community on social media is a vibrant hub of communication and information. Join the discussion and drive the narrative surrounding your brand with data-driven social media strategy and management.
Facebook campaign for East Anglia Children’s Hospices
Video | From molecules to MRI scans, video helps visualise some of the most technical procedures and present them in a format that’s easy to understand. Video marketing can also help people connect with your team and explore your organisation in depth.
Strategy | Great content is just the beginning; we can help you maximise its reach and get it in front of the people you need to help most. Strategic thinking by Sookio, backed by reporting and analytics, makes your message go further.
Training | Supplement your expert medical knowledge with a digital checkup. We upskill your team with the tools they need to start winning online, either as one-off sessions or ongoing training in evolving best practice in SEO, writing for the web, and social media.
Who have we worked with?
Access Independent (occupational health) | Website copy
Care UK (care homes) | Website copy
Drinkaware (alcohol education charity) | App copy
Huntingdonshire District Council | Video, social media campaigns
Oval Medical Technologies| Video, creative content, marketing strategy, LinkedIn campaign, copywriting, training
ELIXIR Europe (bioinformatics) | Copywriting
Institute for Brain and Mind Health | Copywriting
AKU Society and Findacure (rare disease charities) |Writing for the web training, podcast promotion
British Heart Foundation | Video production training
Cambridge Nutraceuticals (supplements) | Social media management, blogging, events, content marketing
St Francis Hospice | Copywriting, social media training
East Anglia Children's Hospice | Light Up Each Life campaign - blogging, Facebook Live
My Personal Therapeutics | Animation explainer video for cancer treatment
Contamac (contact lenses) | Video plus social media promotion
Cambridge Pharma Ltd | Video, paid ads, email marketing, copywriting
NHS (CCG) | Ad campaign, graphic design, copywriting, content creation
IOSH| Social media training, policy and guidelines for the Institute of Safety & Health
GKMH Ltd | Copywriting
Elektron Eye Technology (ophthalmic devices) | Case studies, whitepapers, blogging, strategy, social media planning and management, website copy
Cambridge Nutritional Sciences (food allergy and intolerance) | Graphics, video content
Omega Diagnostics | Video, graphics, digital marketing strategy
Movember Foundation | Interview with Ben Bowers for Charlotte's Compass, and with breast cancer survivor Lara Honnor.
Your next steps
Need expert digital marketing expertise on your next project? Talk to the Sookio team now.
Sue and the team are so generous with their insights and expertise and I've already tried out many of their social media and digital marketing tips.
I make a point to attend every Sookio event and I always come away with new thoughts and ideas. Their expertise and advice is relevant to every sector, and really makes the difference!
Blayne Baker, Marketing & Engagement Manager, Findacure